Vietnam Motor Show (VMS), organized by the Vietnam Automobile Manufacturers Association (VAMA) in collaboration with the Vietnam Automobile Importers Association (VIVA), will take place from October 23 to 27, 2024, at the Saigon Exhibition and Convention Center (SECC, District 7, Ho Chi Minh City).
In addition to new technological features, VMS 2024 focuses on enhancing personalization at every touchpoint for visitors, changing how to interact with all exhibition spaces through activities such as the Balloon Game, and obtaining exhibition tickets by interacting with advertising content. VMS 2024 will also feature a podcast series from car manufacturers with real-time interactive podcasts at the event to provide in-depth information from experts from the 14 participating car brands. Moreover, the seminar “Electrification of vehicles towards green energy transition” will be discussed by industry experts at the exhibition, bringing multi-dimensional perspectives on the trends and potential development of electrified vehicles, aiming to reduce carbon emissions and protect the environment in Vietnam.
This year’s VMS brings together many leading global brands, promising to introduce numerous new products and groundbreaking technologies to serve the gradually recovering market, which is expected to be more vibrant by the end of this year. The exhibition will allow Vietnamese consumers to admire the latest car models and the most advanced technologies from major brands, including Ford, GAC, Honda, Isuzu, Mitsubishi, Skoda, Subaru, Suzuki, Toyota, Volkswagen, and Volvo. For the first time, there will also be motorcycle booths from Honda, SYM, and Yamaha Motor, promising a diverse selection for customers. Several new brands entering the market are currently exploring negotiating and are expected to participate in VMS. The organizers will continue to provide updates in subsequent press releases.
The exhibition will also feature hundreds of brands from supporting industries, accessories, spare parts, and related sectors, meeting all the needs of car enthusiasts and offering solutions for car and motorcycle ownership in Vietnam.
With the new theme “Accelerate to green”, Vietnam Motor Show 2024 is expected to become an attractive playground with diverse, high-class, and novel experiences for car enthusiasts. The organizers also aim to deliver a well-invested, long-term communication strategy for the entire industry, creating an interactive channel with consumers and authorities, collectively striving to bring the latest, most environmentally friendly technologies in the automotive and motorcycle sectors, thereby enhancing the status and affirming the stature of the most significant event in the industry, contributing value to the development of the domestic market.
“Vietnam Motor Show 2024 promises to be at the forefront of the latest automotive and motorcycle technologies, the newest models, and multi-dimensional experiences, opening up limitless exploration journeys for car enthusiasts. This year’s VMS also emphasizes solutions for developing green, clean energy and reducing emissions, demonstrating VAMA and VIVA’s commitment to Vietnam’s efforts to achieve net-zero emissions by 2050 at COP26” – Mr. Đào Công Quyết – Head of VAMA’s Communication Subcommittee.
One of the new highlights at VMS 2024 is the optimal use of technology to enhance the experience and benefits for exhibition visitors. Visitors will participate in first-time experiences at VMS 2024, such as AI technology applications or interactive technologies in car display spaces. These technologies will provide impressive and satisfying visual effects when experiencing car models specifically and side activities generally at the exhibition, such as check-in experiences using Bullet Time technology and searching, updating information about VMS 2024 with a virtual assistant (AI ChatBot on the website and VMS News series).
Organized since 2002, experts rated VMS as the largest and most attractive exhibition in Vietnam. Continuing in 2024, VMS is expected to attract over 200,000 visitors in 5 days of the exhibition and reach millions of car enthusiasts on online channels throughout the event period.
VMS 2024 will be co-organized by the consortium of CIS Vietnam and Le Bros – experienced units that have organized numerous similar exhibitions. Customers can follow information about the Vietnam Motor Show 2024 and participate in interactive games, buy tickets, and register for experiences on the official channels of the exhibition:
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